Print with purpose

Combining Print and Social Media Without thinking too long about it, what is the opposite of print media? There could be several things. The one thing that comes to mind right away is social media. Social media deals with the internet and online communication. It’s the one force that is thought to be putting print out of business. A different story can be told of these two seemingly polar opposites though. It turns out these two media platforms can work quite well together. How? I’ll give you a hint, you’ve seen it more often than you realize.   As visual as social media can be, it’s easier for people to remember something like a poster or flyer. Tangible things resonate more with people and they’re more accessible. People don’t need wifi to read printed material. Adding social media icons to a poster or flyer indicates that their business has a social media presence, like a Facebook page or Twitter account. Print is a great way to advertise for social media.   Print is a